News

The Local Advantage: Shaping Caloundra’s Commercial Future

By Michele Dale

Success in commercial sales and leasing comes from understanding a market better than anyone else. For the team at Ray White Commercial Caloundra, that understanding comes from being embedded in the local community and on the ground every day. 

As the only dedicated commercial real estate agency based in Caloundra, Ray White Commercial brings a genuinely local perspective to every transaction. That local expertise is strengthened by being part of the RWC Noosa & Sunshine Coast network, giving clients access to a depth of experience and specialist knowledge that extends well beyond the Caloundra office.

From sales and leasing to property management and development consultancy, the team works across every stage of the commercial property lifecycle, with expertise gained through years of working across Caloundra and the southern Sunshine Coast.

“The number of transactions we complete gives us a unique understanding of what’s happening on the ground,” says RWC commercial property consultant Josh Harris. “Valuers regularly call us because they know we’re seeing the market first-hand and have a clear picture of current market sentiment.”

CALOUNDRA IS ENTERING A NEW ERA

Caloundra has long been known for its laid-back beachside lifestyle but it’s now entering one of the most significant periods of commercial expansion in its history. Rapid population growth, major infrastructure investment and preparations for the Brisbane 2032 Olympic Games are reshaping the city, making the area an attractive proposition for new businesses and investors.

Construction is underway on a new Town Square, while proposed rail connections, road upgrades, a new library and enhanced public spaces are transforming Caloundra into a connected regional centre. At the same time, population growth in neighbouring communities is driving demand for higher-quality retail, hospitality, medical and commercial premises.

New developments, upgraded buildings and changing tenant expectations are reshaping the mix of businesses calling Caloundra home and strengthening its reputation as a growing commercial destination.

“New businesses are raising the standard of the precinct and every quality lease helps attract more high-calibre operators,” Josh says. “Caloundra is moving beyond being a sleepy coastal town. It’s becoming a genuine commercial CBD, and that’s creating exciting opportunities for owners, investors and businesses alike.”

RWC commercial property consultant Brenton Thomas has been part of the region’s commercial property evolution for almost four decades, witnessing its transformation from a collection of coastal townships into a network of thriving commercial centres.

“Over the years we’ve seen every market transform in its own way,” Brenton says. “Caloundra West, Baringa, Moffat Beach, Dicky Beach, Warana and the surrounding industrial precincts each have their own tenant profiles, pricing dynamics and investment drivers. Understanding those differences enables us to provide advice that’s tailored to each market.”

HELPING DEVELOPERS PLAN FOR FUTURE DEMAND

Developers are increasingly engaging Josh and the team well before construction begins, with RWC leasing activity and market intelligence helping to shape projects from the outset.

Real-time insight into tenant demand helps inform decisions around tenancy sizes, building layouts, parking requirements and the ideal mix of retail, medical, office and hospitality space, ensuring new developments are aligned with genuine demand from future occupiers.

“We’re heavily engaged with developers, councillors and planning consultants as projects progress,” says Josh. “Because we’re involved in the market every day, we understand not only what’s happening now but what’s coming over the next five to 10 years.”

“In many cases we’re already talking to prospective tenants before construction is complete, helping businesses to plan ahead while giving developers confidence they’ll have quality occupiers ready to go.”

THE EXPERIENCE BEHIND THE TEAM

Ray White Commercial’s Bulcock Street office is positioned at the heart of Caloundra’s commercial precinct, enabling the team to build enduring relationships with local business owners, investors, developers and the wider community.

Josh Harris   specialises in commercial sales, leasing and development advisory across Caloundra and the southern Sunshine Coast. His strong financial background and strategic approach help clients maximise opportunities in an expanding market.

Brenton Thomas  has nearly 40 years’ experience across the Caloundra and southern Sunshine Coast commercial property markets, including the Warana industrial precinct, Caloundra West and Moffat Beach. Brenton has built a strong reputation among clients and the community for his extensive local knowledge and personal service.

Specialising in development feasibility and commercial acquisitions, RWC commercial property consultant Adam Morley  brings more than 20 years’ experience in property finance to the team. His expertise in valuation and risk management provides clients with a valuable financial perspective when assessing investment and development opportunities.

As a local business owner, commercial property associate Chloe Broekman  understands first-hand the challenges of growing a business and finding the right property, bringing valuable insight to the sales and leasing team.

Stephanie Johnson brings more than 30 years’ real estate experience to her role leading the Caloundra commercial property management team. Her specialist knowledge of the Caloundra and southern Sunshine Coast markets, combined with expertise in lease negotiations, market reviews and landlord-tenant relationships, helps clients protect and maximise the value of their investments.

Stephanie is supported by property management associate Shae Collins, whose experience in hospitality, accounting and administration complements the team’s client-focused approach.

RECENT CALOUNDRA OFFICE SUCCESSES

  • 79 Bulcock Street, Caloundra: Josh and the team worked with the Commonwealth Bank for almost 18 months to secure the ideal location, while also assisting existing tenants, including Subway, to relocate.
  • Bulcock Street: Partnering with multiple landlords to reposition older buildings through refurbishments, upgraded services and modern tenancy layouts that attract higher-quality tenants.
  • 26 The Esplanade, Caloundra: Advising on the redevelopment of a landmark commercial property, working alongside the owners and project team to create tenancies that align with future market demand.
  • The Depot, Moffat Beach: Josh advised the developer throughout the planning process of this unique premium industrial hub, helping to shape tenancy design and deliver an industrial development tailored to market demand.
  • 8, 12 & 14 Biondi Crescent, Beerwah: Adam and Brenton negotiated this portfolio sale with the three properties on four titles selling for a combined $5.41M, highlighting the continued demand for freestanding industrial property and ready to build on development sites on the Sunshine Coast.
  • 31 Production Ave, Warana: The $4 million sale of this freehold industrial property by Brenton and Adam set a new benchmark for per-square-metre rates for large standalone warehouses in the precinct.

WHY BEING LOCAL MATTERS

For the Ray White Commercial Caloundra team, being local is about more than having a presence in the area. It’s about being part of the community, understanding the market and building lasting relationships.

“We’re here. We work here, we’re invested in the future of Caloundra and we’re involved in every stage of the commercial property markets. Many commercial agencies say they service Caloundra. We’re actually part of it,” says Josh.

Whether you’re buying, selling, leasing or seeking commercial property management across Caloundra or the southern Sunshine Coast, our team has the local knowledge and specialist expertise to help you make your next move with confidence.

Get in touch with our team on +617 5474 7600.

Proudly presented by Ray White Commercial Noosa & Sunshine Coast.
Our three offices in NOOSA, MAROOCHYDORE & CALOUNDRA enable us to deliver expert commercial real estate services across the entire Sunshine Coast.

Up to Date

Latest News

  • Investor Demand Drives $3.75m Sale of Pomona Asset

    A prominent mixed-use investment property in the heart of the Noosa Hinterland has been successfully sold following a highly competitive Expression of Interest (EOI) campaign, underscoring continued investor confidence in tightly held regional commercial markets. Located at 3 Station Street, Pomona the asset comprises five strata-titled units across a substantial 1,777sqm* site, with a total … […]

    Read Full Post

  • Noosa Wellness Asset Secures $5.8m Sale

    RWC Noosa & Sunshine Coast has successfully completed the sale of 97 Noosa Drive, Noosa Heads, with the prominent commercial asset selling for $5.8 million to a private investor following a highly competitive Expressions of Interest campaign. The campaign generated more than 130 enquiries from investors across Australia and overseas, highlighting the continued demand for … […]

    Read Full Post